The psychology of saving electricity: How comparisons can curb consumption

StudentNews.net brief · 37m ago · 1 min read · via phys.org

Simple psychological interventions are often enough to encourage people to change their behavior—and this is also true when it comes to saving electricity. A new study by Mannheim-based consumer psychologist Dr. Yavor Paunov and colleagues shows that comparing one's own electrici

Simple psychological interventions are often enough to encourage people to change their behavior—and this is also true when it comes to saving electricity. A new study by Mannheim-based consumer psychologist Dr. Yavor Paunov and colleagues shows that comparing one's own electrici This story matters for Science & Discovery readers tracking student. Reported by phys.org. Read the full original at the source link below.

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